Meta
While you wait for our response please consult some of Meta's resources that are available for you.
Content Moderation
Facebook Community Standards Education for Media Partners program can help you learn more about our Community Standards and other policies to help publishers conform to our policies and avoid violations. The Transparency Centre also outlines in detail each of the Community Standards that apply to Facebook and Instagram.
If you post content that goes against the Facebook Community Standards or Instagram Community Guidelines, we'll remove it and may then apply a strike to your Facebook or Instagram account. Whether we apply a strike depends on the severity of the content, the context in which it was shared and when it was posted. You can learn more about the strike system here. For most violations on Facebook, strikes will lead to the following restrictions:
One strike: You'll get a warning as this is your first strike.
Two to six strikes: You'll be restricted from some features, such as posting in groups, for a limited amount of time.
Seven strikes: You'll get a 1-day restriction from creating content, which includes posting, commenting, creating a Page and more.
Eight strikes: You'll get a 3-day restriction from creating content.
Nine strikes: You'll get a 7-day restriction from creating content.
Ten or more strikes: You’ll get a 30-day restriction from creating content.
You can check your Facebook's account status here
Group Quality is a tool for understanding content in your group that has been flagged or removed by Facebook. Find out how to use Group Quality to get a snapshot of violating content in your group.
Information on how to access your account status on Instagram can be found in this link.
If you're having trouble logging into your account, review these tips and known login issues. Recover your Facebook Account if you can't log in.
Content Ranking
The ranking of posts, either higher or lower in a feed, is affected by predictions about the post, features of the content, and attributes of individuals and their interactions with Meta's products.
For example, Facebook Feed uses the following process:
Gather inventory: The system gathers all potential posts shared by friends, Pages you follow and groups you've joined, which excludes posts flagged for going against our Community Standards.
Leverage signals: Next, the AI system considers a variety of input signals such as who created the post and how you previously interacted with them, whether the post is a photo, a video or a link, or how many of your friends liked the post. A lightweight model is run to select approximately 500 of the most relevant posts. The system also applies certain integrity processes to help reduce the distribution of problematic content.
Make predictions: From there, the AI system has models that help it make predictions about content that you'll find most relevant and valuable.
Rank posts by score: Finally, the system calculates a relevance score for about 500 posts and puts them in order by this score. Posts that the system predicts will provide more value for you are shown higher in your Feed. The system also tries to ensure that your Feed has a balanced mix of content types. This means, for example, that you wouldn't see multiple video posts in a row, but rather a variety of post types.
You can learn more about how ranking works on different surfaces on Facebook and Instagram here. For Instagram specific insights on how content gets recommended, see here.
We provide other insights on ways to grow your audience on our platforms here.
Safety
The first port of call should be the Meta Safety Center and the Journalist Safety Hub. For a consolidated overview on staying safe there is the Digital Safety Guide For Journalists, which covers information such as what to do if you’ve been hacked and how to report abusive content.
Additional safety programs
News Page Registration is a voluntary process by which you can apply to have your Facebook Page registered as news. In order to be eligible for inclusion, Pages must be active in the last 90 days, must have existed for at least 90 days and must link to a functioning website with a verified domain. The program is available to publishers who operate in one of 42 supported languages and you can register here.
Journalist Registration is a voluntary program specific to staff journalists and freelancers. The program provides security features that further protect journalists’ Facebook and Instagram accounts, and may provide other benefits for eligible users, such as Blue Badge verification. The program is available in 38 countries and you can register here. Individuals based outside of these countries may be eligible for our other safety programs.
Facebook Protect is a security program that helps secure people who might be at a higher risk of being targeted online. These groups include human rights defenders, journalists and elected officials. People who are eligible for Facebook Protect will see prompts on Facebook to learn about the programme and enroll.
Secondary Review, previously known as CrossCheck, is a system by which contract reviewers and people from our regions team perform a secondary review of content and entities that may violate our policies before an enforcement action is taken. To determine which content or entities receive ERSR, we maintain lists of users and entities, with responsibility for determining that list currently sitting within our global operations organization, with support from our legal and partnerships teams.
The Oversight Board
The Oversight Board board is an external body that people can appeal to if they disagree with Meta’s content enforcement decisions on Facebook or Instagram. We’re committed to implementing the board’s content decisions, and their recommendations help shape how we govern our policies. Find more information on appeal procedures here.
Cross-Check System
Meta has implemented the cross-check system to address the challenge of incorrect content moderation. This system provides additional levels of review for flagged content, aiming to minimise high-risk false-positive errors by considering factors like nuance and context. The cross-check system is applied to various content, including that on Facebook and Instagram, and uses the same Community Standards for review. It plays a crucial role in protecting human rights by including entities such as journalists reporting from conflict zones and community leaders addressing hate or violence. The reviews consider context to ensure accurate action on the content, and they also extend to civic entities, providing users with insight into their leaders' statements. Find more information here.
Whatsapp Proxy
WhatsApp proxy server is an intermediary gateway between WhatsApp and external servers. The proxy allows secure but indirect access to WhatsApp while maintaining the high level of privacy and security that WhatsApp provides as your personal messages will still be protected by end-to-end encryption. This is particularly useful in situations in which your internet connection is blocked or disrupted. If you have the ability to help others connect, you can learn how to set up a proxy here.
You can learn how to set up and access the proxy feature here and here. More information in keeping yourself and your community safe on WhatsApp, including how to report, can be found here.
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